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And then I thought about myself, sample size of one, how many different purchases I've made or purchases I've considered because of something that popped up in a social feed whether it was on Instagram or Facebook or Twitter. And you know what? It works.

So MSNBC's median age is 70, Fox News is 69 and CNN's is 67, which kind of got me thinking like I thought about my own media consumption habits and you think about what other people perceive to be the media habits of younger Americans and which would be, no one watches the news, no one reads, it's all TikTok and Twitter and whatever.

And I think it's a little instructive too that Tim Cook hasn't taken the ad down off of his Twitter from what I understand, and I don't know how many views it has now, but I bet it's pretty substantial. I think they got a lot of weird roundabout earned media from this. Marcus Johnson (16:35):.

This is how Amazon and Twitter started with the NFL. This is how YouTube and Apple TV and all the others, peacock, Disney, paramount, they all started maybe not Disney, they'd already had ESPN. But a lot of these companies start by licensing a couple of games or franchises and then they go deeper into it as Amazon has done as YouTube has done. So I think this is a first step for Netflix.

He was noting the laws, if upheld, could fundamentally alter how the platforms police their sites, explaining that after Facebook, Twitter and YouTube barred then President Trump in the wake of the January 6th, 2021 riots at the Capitol, Florida made it illegal for tech companies to ban from their sites a candidate for office in the state, in Florida.

So The Boston Globe just had an article reporting that the real estate vacation economy in Cape Cod is all a Twitter, all a mess because rentals, Airbnb and others, are going unused this summer, much to the shock and chagrin of all the investors that had been making a killing recently. There's apparently a 20% vacancy rate for this summer among long-term rentals.

Nina Totenberg of NPR explains that families of terrorism victims are suing Google, Twitter, Facebook, and other social media companies under the Federal Anti-Terrorism Act, which allows civil damage claims for aiding and abetting terrorism. The families allege the companies did more than simply provide platforms for communication.".