蘑菇AV

Provide an overview of our digital ad spending and revenue forecasts as of Q1 2025, including breakdowns by channel, format, device, industry, and company.鈥� Help ad buyers benchmark their digital ad spending and budget allocations against the market.鈥� Help publishers and solution providers assess whether their digital ad revenue mix is in line with industry 迟谤别苍诲蝉.鈥�

This is the Q1 2025 installment of our quarterly 鈥淎d Spending Benchmarks鈥� series, which helps ad buyers and sellers calibrate their spending and revenue mix against the market.鈥�

Travel will see the fastest growth in US digital ad spending of any industry in 2023, according to our forecast. Travel, retail, healthcare and pharma, automotive, and entertainment will outpace the national digital ad spending growth rate.

Auto spent big on TV ads in Q3: Football and The Olympics reversed quarter after quarter of spending slumps from a one-time legacy stalwart.

Provide an overview of our B2B ad spending and revenue forecasts as of Q4 2024, including breakdowns by medium, format, industry, and company. Help ad buyers benchmark their B2B ad spending and budget allocations against the market. Help publishers and solution providers assess whether their B2B ad revenue mix is in line with industry trends.

Retail and consumer packaged goods (CPG) are the top two industries for digital ad spending in Canada. But several other industries show strong growth, as opportunities to engage digitally minded consumers continue to expand. This deck will:. Detail digital ad spending figures for eight key industries in Canada. Provide forecasts for these industries through 2026.

France will see stronger growth in digital ad spending than both Germany and the UK this year. Most industries aren鈥檛 contributing to that growth, though, with only travel and retail seeing any significant investments.

This is the first installment of our quarterly 鈥淎d Spending Benchmarks鈥� series, which helps ad buyers and sellers calibrate their spending and revenue mix against the market.

This is the first installment of our quarterly 鈥淎d Spending Benchmarks鈥� series, which helps ad buyers and sellers calibrate their spending and revenue mix against the market.

Nearly every industry vertical we track outperformed our spending expectations last year, and most will see growth accelerate in 2024.

GM can鈥檛 afford workers and EVs: It鈥檚 offering the bulk of its US salaried employees voluntary severance. We can expect inflation, high interest rates, and automation to weigh on industry jobs.

This year, US automotive industry digital ad spend will grow 10.2%, reaching $21.26 billion, according to 蘑菇AV鈥檚 December 2023 forecast. Q: What factors will shape ad spend for the rest of the year?

Ram Trucks was the No. 1 automotive brand by estimated TV ad spend in August 2023, surpassing Subaru, Chevrolet, Kia, and Jeep, per iSpot.tv as cited by MediaPost.