It’s launching more traditional banking products: In June, Klarna introduced US debit cards in partnership with Visa and expanded savings and deposit offerings (as seen in Germany and now the US), per Visa’s press release. It’s also re-branding its identity: Klarna’s spokespeople refer to the company as a neobank rather than a "payments network and shopping assistant," per The Financial Times.
Why it’s worth watching: Germany is one of PayPal’s largest global markets. PayPal’s user base in Germany is forecast to hit 27.8 million customers in 2023—accounting for nearly 25% of PayPal’s international core user base (which excludes the US), per Insider Intelligence forecasts.