Chart
| Mar 3, 2025
Source: Institute of Practitioners in Advertising (IPA); World Federation of Advertisers; BetterBriefs
Chart
| Mar 1, 2025
Source: ĢAV
Chart
| Mar 1, 2025
Source: ĢAV
Chart
| Mar 1, 2025
Source: ĢAV
The news: TikTok is facing unprecedented global regulatory challenges, notably in Canada, Australia, and the United States. The Canadian government ordered ByteDance to shut down its Canadian subsidiary, citing national security concerns. However, the TikTok app—which has 10 million users in Canada, per our forecast—is still accessible in Canada.
Article
| Nov 7, 2024
In an interview with Variety, WBD streaming president JB Perrette identified Australia as a key market for future expansion, planning to leverage premium pricing and strategic partnerships. Success in this competitive landscape will depend on WBD's ability to adapt its business model across diverse cultural markets while maintaining sustainable growth.
Article
| Nov 18, 2024
Roughly 2 in 5 (38%) of consumers across nine countries—including the US, France, and Australia—have either already used genAI in the course of their shopping journeys or plan to use it to shop Black Friday, Cyber Monday, and other sales, per Boston Consulting Group’s 2024 Black Friday Survey.
Article
| Nov 22, 2024
Chart
| Feb 13, 2025
Source: Sprout Social; Glimpse
In countries with a high internet penetration (including in Australia, North America, and much of Europe), online samples will have an age, gender, and education profile that closely resembles that of the general/total population.
Article
| Nov 19, 2024
This capability will come to select partners in Q1 2025 before rolling out in the US, Canada, the UK, Australia, and other countries across Europe and Asia. The problem: Despite the rewards, only crypto diehards will likely be interested in making payments at the POS with crypto. We forecast only 2.0% of internet users will make a crypto payment in 2025.
Article
| Nov 5, 2024
Papua New Guinea, just north of Australia, is the most linguistically diverse country in the world speaking 840 different languages. That's 130 more than second place, which is Indonesia. Jonah Goodhart (05:10):. Remarkable. Paul Verna (05:10):. Google Translate interface for Papua New Guinea must have a pretty extensive pull-down menu. Jeremy Goldman (05:16):. Oh my God, that's intense.
Audio
| Feb 14, 2025
Respondents were located in Australia, the UK, and the US, and currently work in-house for companies with at least 100 employees.
Article
| Nov 5, 2024
Chart
| Feb 4, 2025
Source: Dynata; Norton
Chart
| Feb 4, 2025
Source: Dynata; Norton
The survey was conducted in Australia, Belgium, Brazil, Canada, China, Denmark, Finland, France, Germany, Ireland, Italy, Japan, Luxembourg, Mexico, Netherlands, Norway, Poland, Saudi Arabia, Spain, Sweden, United Arab Emirates, the UK, and the US.
Article
| Nov 1, 2024
Chart
| Feb 1, 2025
Source: ĢAV
Chart
| Feb 1, 2025
Source: ĢAV
Chart
| Aug 28, 2024
Source: Interactive Advertising Bureau (IAB); Interactive Advertising Bureau Australia (IAB Australia)
Chart
| Aug 28, 2024
Source: Interactive Advertising Bureau (IAB); Interactive Advertising Bureau Australia (IAB Australia)
Chart
| Aug 28, 2024
Source: Interactive Advertising Bureau (IAB); Interactive Advertising Bureau Australia (IAB Australia)
Chart
| Aug 28, 2024
Source: Interactive Advertising Bureau (IAB); Interactive Advertising Bureau Australia (IAB Australia)
Chart
| Aug 28, 2024
Source: Interactive Advertising Bureau (IAB); Interactive Advertising Bureau Australia (IAB Australia)
Chart
| Aug 28, 2024
Source: Interactive Advertising Bureau (IAB); Interactive Advertising Bureau Australia (IAB Australia)
Chart
| Aug 28, 2024
Source: Interactive Advertising Bureau (IAB); Interactive Advertising Bureau Australia (IAB Australia)
Forecasts
| May 19, 2024
Source: ĢAV Forecast