Just five countries will produce double-digit growth rates for total media ad spending in 2023, and of these India will be the only large market to do so.
Brands and retailers face threats to their pricing power: An FTC investigation into PepsiCo and Coca-Cola’s pricing practices, coupled with consumers’ cost sensitivity, could limit companies’ abilities to dictate prices.
Microsoft hitches its AI wagon to OpenAI’s ChatGPT: Investing $10 billion will give Microsoft 75% of OpenAI’s profits and priority access to innovation it can fold into web search and software solutions.
Mass layoffs at the Wall Street bank and a forecasted 46% drop in profits are symptomatic of the broader banking industry slowdown.
Airlines and card issuers are raising redemption thresholds on loyalty perks as travel demand roars back.
On today's episode, we discuss the most interesting numbers that help outline what happened this past holiday season. Then for "Pop-Up Rankings," we rank the top items to look out for from the upcoming Q4 retailer earnings. Join our analyst Sara Lebow as she hosts analysts Suzy Davidkhanian and Andrew Lipsman.
Another Consumer Electronics Show (CES) has come and gone, introducing the world to everything from a self-driving stroller to an accessible PlayStation 5 controller. It would be impossible to give a rundown of everything announced at the Las Vegas event, but here are a few things we think retailers should keep an eye on.
Kroger Health touts in-store health services: A new brand campaign takes aim at retail health rivals while boosting its retail media network.
2023 layoffs expose Big Tech’s dirty laundry: Tone deafness, overexpansion, and lack of focus on security are the industry’s pressing problems that need to be resolved before the economy recovers.
Ad strategy is vital for podcasts, where listeners don’t necessarily click ads but commercials can still leave an impression. Here’s what marketers need to know when they think about podcasting and digital audio at large.
Nearly three-quarters of US adult internet users agreed it will take them a while to understand how to use and join the virtual world, according to an October 2022 Sitecore survey. That’s not great news considering 64% said they won’t engage in the metaverse if it’s hard to figure out or use.
The expected record-high rates will raise demand for budgeting tools, rewards focused on everyday spending, and BNPL.
Farmers in rural areas and emerging countries are often financially underserved. That’s where fintechs can make their next move.
The way people watch TV is changing. So are the ways brands advertise on TV. Connected TV has seen “monumental progress in just a handful of years,” said our analyst Ross Benes. But that’s not the full story. Here are key TV behaviors and ad trends to watch in the new year.
IRI woos shopper marketers: Its new platform should give advertisers greater visibility into retailer and SKU-level results.
On today’s episode, we discuss what a looming Netflix and TikTok rivalry might look like, the potential consequences of monetizing influencer marketing on the social landscape, how the rise of retail media will affect social platforms, and more. Tune in to the discussion with our analysts Jasmine Enberg and Debra Aho Williamson.
On this first episode of the year, we explore the key banking and payment trends of 2023. We discuss trends and predictions, crunch important numbers you need to know, and have a conversation about how the different players in banking will capitalize, adapt, or get left behind. Join the conversation with host Rob Rubin, our principal analyst Tiffani Montez, and vice president of content Dan Van Dyke.
Consumers pull back on discretionary spending: While that’s an ominous sign for retailers such as Macy’s and lululemon, there are still some glimmers of hope on the horizon.
The top priority among US mobile banking users is knowing that their information is safe, according to our latest benchmark study of this banking channel. More than half (56%) said being notified of a Social Security number breach was “extremely valuable” to them, while 51% said the same of alerts for unusual account activity.