The resilient cloud: The world is spending more on cloud infrastructure than ever before—underscoring tech’s most buoyant sector despite inflation, rising interest rates, and a down economy. But can networks handle unprecedented cloud growth?
Consumer spending on travel soars in Q2: That’s why companies like Airbnb and American Airlines are far more bullish than retailers about their outlooks for the rest of the year.
As Apple’s ad business expands, ATT’s reputation suffers: The mobile ad industry is reeling from the change, while Apple’s services unit grows ever larger.
We’ve netted out three trends from earnings results in the US, the UK, and Canada. And it’s not all bad news.
The all-cash deal values Atlanta-based EVO Payments at $4B and can help Global Payments improve its B2B offerings.
Until last year, worldwide ecommerce sales growth had always exceeded 20% per annum.
In this video, Sam Ngo, director, product marketing at BlueConic, shares how technology brings personalization to life. Ngo, who is responsible for helping customers realize the potential in their first-party data, also shares examples of how famed beer brand Heineken USA approached its data management and analytics decisions. Ngo, who joined BlueConic after spending years at Forrester Research covering the social intelligence space, shows how marketers can achieve personalization to better give consumers the tailored experiences they expect. Watch the video above.
YouTube is the most trusted US platform for social commerce.
On today's episode, in our "Retail Me This, Retail Me That" segment, we discuss the state of consumer spending, inflationary pressures, and other numbers to keep an eye on. Then for "Pop-Up Rankings," we rank the top three companies that will ride out this time of economic uncertainty smoothly—and discuss one we think will have a tougher time. Join our analyst Sara Lebow as she hosts analysts Suzy Davidkhanian and Andrew Lipsman.
While others are struggling, luxury brands are taking a victory lap.
Amazon lays off 100,000: As pandemic-era spending cools and the online ad market declines, hiring pauses and layoffs have become a relief valve for companies.
Big Tech earnings reveal economic uncertainty: Consumer spending is down while costs are up and supply chain woes continue to drag down profits. Big Tech is bracing for tough times.
The SEC has called out JPMorgan, UBS, and TradeStation for deficient customer identity theft prevention programs, and the CFPB just fined U.S. Bank for opening unwanted new accounts.
Mastercard’s gross dollar volume increased 14% YoY in Q2. The firm said it’s ramping up value-added services and investing in innovation to sustain growth.
This year is like no other. Retailers of all sizes will need to react to supply chain woes to get a better handle on their cost of goods and therefore margins.
On today's episode, we discuss what to make of Snapchat's Q2 sales slump, what the No. 1 challenge facing the company is, and how Snapchat+ will fair. "In Other News," we talk about how to best interact with Gen Zers on social media and the significance of TikTok testing games in the app. Tune in to the discussion with our analyst Jasmine Enberg.
As privacy regulations and third-party cookie deprecation change the digital landscape, brands are seeing poor performance from what were once primary growth channels. Now, in a swing back in time, brands are re-evaluating top-of-the-funnel forms of marketing like TV to drive performance. In this video, Marketing Architects' Angela Voss shares how recent progress in automatic content recognition technology, programmatic buying, and more has helped brand marketers see the impact of TV and the benefits of sticking with it.
Amazon lets shoppers get products delivered from nearby stores: The new program offers another benefit to Prime members at the same time it weaves other retailers into the Amazon ecosystem.
The TikTok train continues to gather steam, with growing user numbers, engagement rates, and ad revenues. But UK marketers have a lot to consider when marketing on TikTok—where catching the eye of users is an entirely different proposition than it is on other social platforms.