On today's episode, in our "Retail Me This, Retail Me That" segment, we discuss TikTok's available shopping features, its advertising versus commerce priorities, and what brands should be doing on the platform. Then for "Pop-Up Rankings," we rank the top four TikTok communities driving commerce right now. Join our analyst Sara Lebow as she hosts analysts Sky Canaves and Jasmine Enberg.
The toy category seems to be immune from the struggles others are facing amid inflation, making it a perfect time for Toys R Us to stage a comeback.
Stores are Target’s not-so-secret weapon: The retailer adds three new sortation centers to bolster its ecommerce strategy of using stores to handle online orders.
To reduce screen time, consumers are turning to the past for other entertainment mediums. Retailers, take note, as what’s old is new again.
Hasbro and Mattel are optimistic about the future: The resiliency of the toy category coupled with strong IP properties should keep both companies in the green, even in the event of a recession.
Macy’s, Nordstrom bet on smaller stores as shoppers move away from malls: Department stores are taking a localized approach to reach more consumers and speed up fulfillment.
Visa is reportedly in discussions to participate in Airlwallex’s Series E extension, which can help strengthen its card business and complement its cross-border payment efforts.
Kristin O’Brien, general manager of the Brand Platform at LTK, spoke with Insider Intelligence about targeting Gen Z consumers, the prevalence of social commerce, and back-to-school trends.
The CFPB is reportedly planning new rules to stamp out P2P payment fraud.
LGBT+ population grows in US but sees threats: Despite its increased numbers, this demographic group faces significant barriers to well-being and economic security.
The livestream shopping landscape has completely transformed in recent years. QVC, which saw 45% of the downloads among the top 10 US livestream shopping apps two years ago, accounted for just 10% in the first five months of this year. (Apps like YouTube and TikTok were excluded because ecommerce is a secondary feature of their platforms.)
Despite a less-than-stellar Q2, eBay still has few tricks up its sleeve.
An end to password authentication: Poor password security resulted in $52B in losses in 2021. There’s an opportunity to compete in the passwordless authentication market.
The lender said “healthy spend levels” boosted Q2 earnings, in line with other issuers.
Retailers embrace unconventional returns tactics: While some like Boohoo are charging fees to offset costs, other methods like UGC content and peer-to-peer returns are gaining steam.
We know consumers are price-conscious and indoor mall traffic is up, but will consumers flock to outlets to find deals?
Nearly all consumers worldwide consider how well a company treats its customers before buying from it. In addition, 85% of consumers are swayed by the way it treats employees, and 78% view environmental practices as a purchase driver.
Advertisers look to get into the game: Marketers can exploit the opportunities that video gaming presents to win new customers by identifying their target genre and desired outcomes.