TikTok boosts awareness of apparel: Industry KPI data shows app’s dominance in reaching consumers and raising brand presence.
Google takes aim at fake reviews: The company will improve detection and impose stricter penalties on UK businesses and individuals.
Deloitte expects retail sales to grow 3.1% this year: That’s slightly ahead of our 2.9% forecast, but those projections could go askew in several ways.
Card spend from these factors helped lift revenues 9% YoY
Major payment players like PayPal and Visa that invested in them are likely celebrating this regulatory movement
Given the success of its long-standing Sam’s Club card, the issuer could be in the running to restart Walmart’s program
From avatars to real-life purchases: Roblox’s branded worlds deliver deeper consumer interaction and emerging 3D ad standards for marketers.
On today's podcast episode, we discuss why households with no pay-TV (traditional or digital) will be the majority and if livestream shopping in America can become habitual. Tune in to the conversation with Senior Director of Podcasts and host Marcus Johnson, Principal Forecasting Writer Ethan Cramer-Flood, and Senior Director of Forecasting Oscar Orozco. Listen everywhere and watch on YouTube and Spotify.
Almost one-third (31%) of US consumers would prioritize spending on essential items this year if a trade war or tariffs increased the price of products they regularly purchase, according to a January survey from First Insight.
Consumers are constantly discovering new products, but actually getting them to buy is a different story. Advertisers must ensure product information is accessible everywhere, as consumers use multiple channels for discovery, research, and purchasing products. Here are five key stats to know about the shopping journey.
The marketing funnel isn’t dead—it’s evolving. Today’s consumers rely on communities and authentic partnerships to guide decisions. To stay ahead, marketers must rethink measurement and focus on building lasting connections that drive advocacy and loyalty.
German ecommerce sales rose 1.1% last year: That’s the first growth in several years despite a tough economy and consumers’ overall gloominess.
Delinquencies slightly improved for both issuers, but Discover’s card volume fell behind
Ally faced difficulties as consumers with lower credit scores bore the brunt of financial stressors
The tie-up can help attract younger travelers and aids in Venmo’s monetization journey
The UK retail landscape looks increasingly bleak: Sainsbury’s and Primark owner AB Foods add to the chorus of retailers bracing for a slowdown.
Infinite Reality’s latest move suggests the metaverse isn’t done just yet: The company is buying virtual shopping platform Obsess in a move aimed at reimagining how brands connect with consumers online.
Fanatics Collectibles tries to build buzz in London: The retailer wants its new flagship store to become a collectors’ hub with exclusive products, trade nights, and athlete signings.
On today's podcast episode, we discuss the most interesting 2025 retail trends that we heard at NRF, and expect to hear at eTail, ShopTalk, and other events. Listen to the conversation with our Senior Analyst Sara Lebow as she hosts Chief Content Officer Zia Daniell Wigder and Vice President Suzy Davidkhanian.
While 2024 saw the rise of “Sephora kids”, in 2025 more beauty brands may target Gen X consumers to grow sales amid a challenging economy.