Forecasts
| Jan 30, 2024
Source: 蘑菇AV Forecast
Forecasts
| Jan 23, 2024
Source: 蘑菇AV Forecast
Chart
| Jan 11, 2024
Source: Instituto Nacional de Estad铆stica y Censos (INDEC); C谩mara Argentina de Comercio Electr贸nico (CACE)
Chart
| Jan 10, 2024
Source: data.ai (formerly App Annie)
The Latin American economy is on the upswing, with digital innovation in the driver鈥檚 seat. Our trends report explores how retail media, commerce, and generative AI will be redefined in 2024 and what businesses need to know to get ahead.
Report
| Jan 4, 2024
Chart
| Jan 1, 2024
Source: 蘑菇AV
Chart
| Jan 1, 2024
Source: 蘑菇AV
Chart
| Jan 1, 2024
Source: 蘑菇AV; FocusEconomics; Instituto Nacional de Estad铆stica y Censos (INDEC)
Chart
| Dec 31, 2023
Source: Logan
Chart
| Dec 31, 2023
Source: Logan
Chart
| Dec 31, 2023
Source: Logan
Chart
| Dec 31, 2023
Source: Logan
Chart
| Dec 13, 2023
Source: 蘑菇AV
Our regional flash survey explores how consumers in Latin America research products, the formats they prefer most, and the influence of sponsored product ads on their purchase decisions. It also provides marketers with actionable insights into how to best position their brands on the path to purchase.
Report
| Dec 4, 2023
Chart
| Nov 30, 2023
Source: NTT Data; MIT Technology Review
Chart
| Nov 29, 2023
Source: Insider Intelligence | eMarketer; Livepanel
Chart
| Nov 29, 2023
Source: Insider Intelligence | eMarketer; Livepanel
Chart
| Nov 27, 2023
Source: Insider Intelligence; Mercado Libre; Magazine Luiza; Grupo Casas Bahia (formerly Via); Falabella; Liverpool; Walmart de M茅xico y Centroam茅rica (Walmex); Cencosud; Carrefour Brasil; Raia Drogasil; Grupo 脡xito; Dafiti
Chart
| Nov 10, 2023
Source: C谩mara Argentina de Comercio Electr贸nico (CACE)
Chart
| Nov 9, 2023
Source: Insider Intelligence | eMarketer; Interactive Advertising Bureau of Canada (IAB Canada); Interactive Advertising Bureau (IAB); Interactive Advertising Bureau M茅xico (IAB M茅xico); Interactive Advertising Bureau Argentina (IAB Argentina); Interactive Advertising Bureau Brasil (IAB Brasil); Interactive Advertising Bureau Chile (IAB Chile); Interactive Advertising Bureau Colombia (IAB Colombia); Interactive Advertising Bureau Per煤 (IAB Per煤); Interactive Advertising Bureau Uruguay (IAB Uruguay)
YouTube鈥檚 anti-ad blocking campaign sparks a user outcry: The company is raising ad-free pricing in multiple markets shortly after banning ad blockers.
Article
| Nov 6, 2023
Our latest analysis of 12 companies in Latin America unpacks key trends in the region鈥檚 retail ecommerce during H1 2023. This will provide retail and marketing professionals with insights into the current landscape, company developments, and what trends to look out for in 2024.
Report
| Nov 1, 2023
The Latin America coverage in the Global Media Intelligence Report includes poll results from Argentina, Brazil, Colombia, Mexico, and Peru.
Report
| Oct 30, 2023
Forecasts
| Oct 12, 2023
Source: 蘑菇AV Forecast
Forecasts
| Oct 8, 2023
Source: 蘑菇AV Forecast