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Financial Services

Major payment players like PayPal and Visa that invested in them are likely celebrating this regulatory movement

Given the success of its long-standing Sam’s Club card, the issuer could be in the running to restart Walmart’s program

Their end goal differs slightly from smaller FIs that often strive to stay competitive or fill digital gaps.

Financial institutions (FIs) will burst through the financial media network (FMN) door first cracked open in 2024. Chase made headlines in April by announcing its new ad business, followed by PayPal in May. They’re the most high-profile FIs to do so yet, signaling that FMNs could be a meaningful new revenue stream for the financial services industry.

We explore the key contributors to record profits and the second-highest earnings year to date.