We unpack the AMA’s digital health report findings and explore how efficiency is driving RPM adoption.
It seems like everyone is getting in on the nonfungible token (NFT) trend these days, and New York Fashion Week (NYFW) was no exception.
Shein plans to open three large US distribution centers: The investment will dramatically cut its shipping times by up to 75%.
Twitter stock gets boost as Musk saga continues: Markets respond favorably to shareholders approving Musk purchase deal despite whistleblower allegations. Tech regulation is probable, but the deal outcome is uncertain.
Inflation shows no signs of receding: Higher grocery costs continue to eat into budgets, but lower gas prices are boosting consumer optimism.
Apple’s just-released iOS 16 allows users to customize lock screens, control notifications further, and (at long last) edit text messages within 15 minutes. You know what else is changing at Apple? Its advertising strategy.
On today's episode, we discuss where the travel industry's recovery is at, whether the rebound will stretch past the summer, and the lasting changes to the ways folks travel for business. "In Other News," we talk about what to make of Snapchat's new plan for growth and how Apple wants to expand its digital advertising business. Tune in to the discussion with our director of Briefings Jeremy Goldman.
Though out-of-home (OOH) spending plummeted during the pandemic as people rarely ventured out-of-home, the stalwart billboard ad saw its share of budgets leap.
In July, 83% of US adults said their household has an Amazon Prime Video, Hulu, and/or Netflix subscription. That figure has surged over the past eight years, up from 47% in 2014.
Meta seeks secrets: The social media behemoth is asking rivals for confidential information in its lawsuit to prove it isn’t a monopoly. The strategy could backfire, leading to more lawsuits or intensifying regulation.
Advertisers should worry more about regulation than cookie depreciation: A report from the IAB calls out legislation as the biggest threat to signal loss.
Rent the Runway increased its revenues 64% in the second quarter to $76.5 million but ended with a lower active subscriber count than expected.
Technologies like digital clienteling tools and NFTs have created avenues for online engagement that can appeal to luxury consumers while maintaining a sense of exclusivity distinct from the typical public-facing website.
Worldpay for Platforms offers embedded payment capabilities for software providers. Here’s why payment firms are targeting this group.
Global fintech investment fell 3% to $107.8B from a year before.
The ECB has reportedly written to banks asking them to look into the effects of Russia cutting off gas supplies to Europe.
The launch highlights Bread’s post-rebrand growth strategy, and diversified offerings should help Bread compete in the shaky BNPL market.
Inflation. Return to work. Supply chain disruptions. War. Recession. It’s been a wild 2022, and larger pressures are disrupting advertising. Here are a few key trends from our recent “Great Realignment” webinar.
TikTok's popularity has translated to explosive growth in TikTok’s ad revenues. This year, TikTok will net $5.96 billion—more than Twitter and Snapchat combined.