Today’s podcast episode of The Banking & Payments Show examines if the financial services sector should leverage social media influencers. In ‘Story by Numbers,’ we discuss how the majority of users have seen someone reviewing or recommending financial products on social platforms and what this means. In ‘For Argument’s Sake,’ we argue nicely about whether the risks of using finfluencers outweigh the rewards. Listen to the conversation as host, Rob Rubin, welcomes analysts Jasmine Enberg and Lauren Ashcraft to the podcast.
Their ranking shows where banks can strengthen their outreach to consumers on popular social media networks.
Offering secured or subscription credit cards can help issuers attract these customers and bolster account openings
Customer-centric banking organizes products around a specific customer goal or life stage, rather than discretely packaging products.
For several years in a row, the four largest US P&C insurers have cut ad spending, leading to a steady decline in TV ad impressions.
We look at the social media trends that hold Gen Zers’ limited attention spans.
Young consumers want faster, easier access to funds than traditional lending options currently offer.
For issuers, an easy dispute process can boost customer satisfaction. But they must balance this with their merchant relationships, who bear the brunt of the costs
It may be an olive branch for Gen Zers and millennials who may be upset over its decision to stop accepting Amex. It’s a win for Venmo’s monetization journey
Many acknowledge AI tools can help with specific needs, but they still don’t want to give it unlimited access to their data.
Today’s podcast episode of The Banking & Payments Show discusses why financial literacy is so important in younger generations (Gen Z and Gen Alpha), not only for individuals but also for financial institutions and society. In ‘Headlines,’ we examine Gen Z’s low functional knowledge of personal finances and then shift gears for the ‘In Argument’s Sake’ segment to debate whether improving financial literacy among young people is outdated. Listen to the conversation as host, Rob Rubin, welcomes our analyst Maria Elm and Sumit Arora, Global Head of Consulting at Persistent Systems, to the podcast.
And the generation of banking consumers that most needs an urgent intervention isn’t the youngest one.
Building and renovating branches to align with their new vision is bringing them new business.
Industry leaders are making progress in AI adoption, but it’s early yet. We delve into where bankers want to take the technology next.